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Is ROI and Productivity a strong enough case for business to move towards Unified Communication?

If ROI and Productivity are the two main factors for jumping into the Unified Communications game, how come most businesses are opting to stay with their current (antiquated) communication systems and devices?
Aren't businesses today chomping at the bit to reduce overhead and increase productivity?

What are the hang-ups then ?

Business Communication in an IP telephony world

Communications between workers is about to take a major leap forward in the near future. No longer will one have to dial and leave a voice mail message. You can view if the party you are attempting to contact is available, much like on IM (instant messaging). Click to call , a feature employed by many call centers, will provide a central contact database like your outlook contact database .....just find your contact point, click and call.

Conferences of the future will be held in mult-locations providing video, voice and screen share of apps and presentations. (Look at all the WebEx news clips around)

Early Adaptors to the Unified Communications Market

An article that discusses unified communications and which segment of the market will adopt UC practices first (Unified Communications for the Mid-Market by Rich Tehrani) , believes that the mid-market will be the segement that really wraps its arms around integrating UC into the work environemnt.

As an outside observer, Unified communications and the SOHO market has the largest potential , though there are obstacles to overcome. The SOHO market is fractured into tens of thousands of small niches, so communications companies and their messaging will have trouble centralizing and trickling down to the individual home business owner.

Though the uc market has built some traction in the marketplace by having low cost - easy to use technology. VOIP is a perfect example of this. Its attraction is allowing a home office to have unlimited long distance calling and big company features for a low pricepoint.

Migrating to Unified Communication in 2007

An interesting article that predicts that 2007 will be the year that organizations begin to embrace Unified Communications .

The article is slightly stilted towards those that are in the unified messaging and unified communications field.

To read the full article and view a comprehensive resource of unified communications and technologies. www.ucstrategies.com